The brand
Shenour was born from a simple belief: when women feel empowered, they change how they experience everyday life. The brand celebrates the many sides of modern women, their individuality, ambitions and everyday roles, and needed an identity that feels confident, graceful and personal.
What we made
We designed a rising bird mark and a refined wordmark with the line “As unique as she is”, set in deep plum and warm gold. The guidelines cover the logo and its inverse versions, clear space and minimum sizes, typography, a repeating bird pattern and the logo construction, with applications from business cards and signage to leather embossing and shopping bags.
The details
TypefacesOpulent · Montserrat
What we delivered
- Logo and brand mark
- Colour palette
- Typography
- Brand pattern
- Brand guidelines
- Mockups and applications
In the real world
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